This year 1-5 month, shanghai villatic market clinchs a deal the quantity is climbed ceaselessly litre, data statistic shows, add up to clinched a deal nine hundred and four thousand seven hundred square metre. Among them May, independent villa clinchs a deal the quantity achieves nearly one year new tall, couplet platoon villa clinchs a deal the quantity was close to June 2007 the apogee of the portion.

Additionally statistical data shows, at present villatic market stock has Shanghai one million seven hundred and eighty-five thousand nine hundred square metre, according to before this year 5 mean monthly sale speed computation, can offer future 10.5 months are digested. The expert is forecasted, prospective Shanghai villatic price still has the pressure that rise.

　　 Clinch a deal volume innovation is tall

June a week, high-end villa promotes building city assembly to hand in the contributive rate that the quantity continues to rise to increase. Data of square square landed weekly shows, this weeks of villatic market clinchs a deal 11% what portion occupies assembly to pay an amount, a week before comparing increased nearly 3 percent, comparative the same term is average of apartment clinch a deal portion 56% , a week before comparing increases a percent.

May, shanghai villa clinchs a deal the quantity already was achieved again piece new tall. Data of statistic of research center of bless power estate shows, may, shanghai independence villa supplies an area to be fifty thousand nine hundred square metre, although annulus broke up than April one times much still, but clinch a deal finally the area achieved ninety-four thousand five hundred square metre, annulus comparing increased 40.7% , those who achieve nearly one year to come is new tall.

Couplet platoon villa clinchs a deal the quantity was close to even in June 2007 portion apogee. May, villa of Shanghai couplet platoon clinchs a deal the quantity achieves one hundred and ninety-seven thousand two hundred square metre, it is this year January 4.64 times of thirty-five thousand nine hundred square metre, was close to even in June 2007 portion the apogee of two hundred and seven thousand eight hundred square metre, what creation comes nearly two years is new tall.

Villatic price still is in perch. Independent May villa clinchs a deal all valence is 30173 yuan / square metre, clinch a deal among them the price is in 40000-45000 yuan / the independent villa of square metre is occupied clinch a deal 28% of gross, this means costly villa to suffer market attention to spend begin to rise.

Zhang Qing of assistant manager of research center of China swallow market happy point out, the villa since 2009 clinchs a deal the capacity presents an apparent ascendant state, clinch a deal currently the level walks out of the building city shadow last year completely already, approach the level 2007.

“Market of villa of close period of time clinchs a deal to rise continuously, with whole of current building city good general trend of events does not have nothing to do is. “ Liu Qilin of vice director of research center of bless power estate emphasizes to morning paper reporter, “At present villatic market is added newly supply do not follow to go up apparently the pace that clinchs a deal to rise quickly, this means Shanghai villa the market is short-term inside can appear the situation that demand exceeds supply. This means Shanghai villa the market is short-term inside can appear the situation that demand exceeds supply..

　　 High-end villa expression grabs an eye

High-end villa will clinch a deal May continuously active. The analyst tells a reporter, among them monovalent 40000 yuan / the high-grade villa of square metre above clinchs a deal the volume rose 100% . Among them, pudong new developed area carries villa to clinch a deal in this interval stage high the quantity achieves 7821 square metre, rank first of each area.

From in light of the case, unit price is in 70000-80000 yuan / of square metre accrete east outskirt Hua Pinyuan clinched a deal to add up to 3 sets 1264 square metre, drive emerald green garden () with 62394 yuan / square metre clinched a deal to add up to 23 sets 5999 square metre, palmy spring garden with 41185 yuan / square metre clinchs a deal 1.

Xue Jianxiong expresses, the Hua Zhoujun that is located in Pudong is front courtyard, accrete east outskirt, east outskirt garden 2 period the near future can have bridal chamber source to enter the market. Total prices of these 3 projects is achieved respectively 80 million, 45 million mix 35 million yuan, predict what still will drive high-grade and villatic market is new one round clinch a deal.

Market of near future villa undertook monitoring, its express: “Villa of Shanghai high end shows good stability, and its product feature, demand feature also is in brew evolution. And its product feature, demand feature also is in brew evolution..

High-end crowd pays close attention to villatic product more “ blood relationship “ . This kind of crowd that buy a house seeks costly villa not only, more pursuit can be mixed as familial spirit property is feudal () , formed palace gradually finally, Gu Bao, residence, the product of common villa buys frame of reference.

Atmosphere of villa of Shanghai high end conforms with international standard with each passing day, the villa of sell like hot cakes also confirmed this. The natural landscape landscape that waits for composition by lake of hill of She Shan, form sediment, wait for high-end lifestyle of the representing by equestrian field, houseboat, golf, show Shanghai has formed the high end that conforms with international luxury consumption to villa lives and live gradually atmosphere.

Below the condition with inflationary uncertain foreground, high-end villa highlights sex of the appreciation that keep a cost, more the place that buy the home is valued. As Shanghai “ two centers “ construction, the residence passes the have and has objective capital fund function keeping a cost to land, and because high-end villa is right of land have an amount bigger, quality is higher, because this has function of better the appreciation that keep a cost.

　　 Still need to digest nearly one year

Data shows, villa of 2-5 month Shanghai clinchs a deal the area is respectively 9.84, 16.39, 24.56 with 324 thousand square metre, annulus comparing goes up achieved 35% , 67% , 50% with 32% . 1-5 month is villatic all valence is respectively 17959, 16127, 17340, 18439 mix 18011 yuan / square metre, performance is relatively smooth.

Xue builds powerful analysis to point out, building city get warm again after a cold spell “ quantitative change draws qualitative change “ , clinch a deal estimate growth of successive a few months, price get warm again after a cold spell, inflation anticipates rise, let improve model buy the home to also enter town ahead of schedule in succession, drove economy villa to clinch a deal the rise of the quantity. In addition, the many capital that keep a cost also is entering town, this makes of high-grade villa clinch a deal quantity more violent wind rises.

Additionally data of research center of bless power estate still shows, up to on June 2, stocks of Shanghai villatic market is one million seven hundred and eighty-five thousand nine hundred square metre, become independent among them villatic 812671 square metre, couplet discharges villa 973239 square metre, the respective a cycle of songs in a traditional opera that put an amount mixes 4244 for 2144 respectively.

If sell speedometer on average to calculate according to villa of before this year 5 months, stocks of Shanghai villatic market can not come for digesting the time of 10.5 months, become independent among them villatic stocks can offer the time that digests 14.5 months, couplet discharges villatic stocks to be able to offer the time that digests 8.6 months.

Liu Qilin expresses, to villatic market, still be give priority to with improvement demand, and still have a person of extraordinary powers of partial high end exist curtilage, the digestive inventory that cannot consider as 10 many months simply accordingly period too long, if have the anticipation of economic get warm again after a cold spell, aid those who push its to change rate possibly also to accelerate.

Zhang Qing happy point out, from two years the villa since clinchs a deal in light of situation, there is a paragraph to become the process that makes a quantity glide in the meeting in year, general meeting will rise in July appear, predict to be in so henceforth 2-3 of market of the villa inside the month clinch a deal the quantity also is met somewhat fall after a rise, but not can as a result of short-term clinch a deal of the quantity decrease to judge building city to enter freeze-up afresh relatively.

Villatic to prospective Shanghai price anticipates, liu Qilin points out, value of prospective villa market still has the pressure that rise.

When building city was adjusted 2008, to villatic product, just clinch a deal of the quantity adjust, and the price did not appear apparent adjustment, villatic market whole still appears piece up trend. To villatic development business, they have particular capital actual strength generally, and its take the time of the ground earlier, land cost is lower, because this develops business,do not care about temporarily price.

Drive government office and cropland jade website join Chinese Internet consortium, the net letter attestation that organizes through this and real name test and verify, become domestic head home to carry a network the He Tianyu of sincere letter attestation is collected article, the sale website of He Tianyu raw material. As the platform of professional electronic business affairs, drive government office and cropland jade already formed a complete network to sell program, built oneself 2002 “ lane of labour of drive government office “ website. Through old development, website hasten is perfected and already matured gradually, preliminary the model that formed website of electronic business affairs.

Sincere letter advances network of Chinese Internet association alliance combines net of Baidu, Tecent, sina, Sohu, Netease, phoenix by Chinese Internet association 6 enterprises are initiated jointly, aim is studying and build a network sincere letter grows effect mechanism, advance Internet construction of sincere letter system, supervise and urge and conduct Internet business sincere letter is managed, strive for more Internet enterprise and society to support and be participated in just each, be built jointly and safeguard the Internet environment with sincere civilized letter, drive Internet industry health to develop harmoniously. End at present, already enterprise of Internet of close a hunderd schools applies for to join sincere letter to advance alliance, there is no lack of among them new network, Baidu, Sohu, with friendly, Jin Die, wait for enterprise of portal website and industry bibcock with dispatch, Tecent, sina, Netease.

According to not complete count, the pecuniary loss that the whole nation causes every year because of breaking one‘s promise exceeds 500 billion yuan, network sincere letter, had become the issue that must want to be solved as soon as possible in development of Chinese Internet estate. As a result of He Tianyu collect value and investment value taller, every sheet the price of the product does not poor, accordingly consumer is opposite and Tian Yu‘s operator space of craft of quality of sincere letter rate, product, sculpture, appreciation having higher demand, undertake through Internet especially big when trading. Be at ease to let what more He Tianyu lover buy, drive government office and cropland jade apply for actively to join a network sincere letter advances alliance, protect the clause and announcement, firewall that compounds stock effect through privacy, prevent the network such as virus and information security technology to wait for the information safety that will assure each users. In the meantime, the chief acceptance of the website invites an user to supervise: User information is saved, custodial will more on the safe side; Make sure user information is used at activity of this second business affairs to mix only / or network application; Service content, means, acceptance and client are complained solve reasonable and proper; Wait for sensitive information to trading on user net, offer necessary safety to add secret technology…

Drive government office and cropland jade are chosen by right of high grade seed makings, distinctive design concept and exquisite sculpture craft, be in all the time and good public praise is enjoyed in cropland jade lover, website of drive government office (Www.163yu.com) already became Yu You the daily communication, reliable platform that communicate and trades. Obtain smoothly this “ network sincere letter “ the identity, drive government office and cropland jade will use better product and service to pass on the deep love of new old client, make most the He Tianyu that suffers reliance is online trade platform.

For example, champagne of big shop sign produces business Taittinger to think, although China has a lot of places to suit to make high-end champagne, but Chinese sale market still has made sufficient preparation, atmosphere of high-end wine culture is not grumous still, chinese consumer has not raised finished product to taste this kind of price not to poor the culture habit of beautiful wine.

In addition, group of luxury of all previous peak (the Ke Yabao of jewelry company Buddhist with subordinate Richemont) (Van Cleef &Arpels) , and strong Buddhist nun of Ma of watch business handkerchief (Parmigiani Fleurier) thinks the special challenge sex of Chinese market depends on, the brand concept that communicates a company to Chinese market is some more difficult, and look for to deserve credit and the Chinese company that understands luxury trade, it is not quite easy to be returned at present.

For example, manufacturer of bag of box of handiwork of world big shop sign loves company of equestrian be an official (Hem è S) expresses, can find the Lv of craftsman unified exam with tall craft to be produced in China, but bag of Chinese pinchbeck holiday is flush, let Hem è S have a headache unceasingly, because fake can damage company image badly.

In addition, manufacturer of world luxurious car Lanbojini the group thinks, china will be in future 3 to Italy is replaced inside 5 years, become the Lanbojini that is next to the United States racing bike the 2nd big market (ranked the 9th) 2008. At present as a result of road condition not beautiful, traffic is embraced and the problem such as road standard, market of Chinese luxurious car basically is racing bike of and rather than of car of personal family expenses. But the rapid development as Chinese road infrastructure, racing bike culture will gain the market in China. 2008, luxurious car is in Lanbojini Chinese sales volume in all 230, sales volume predicts this year will still with kept balance last year.

The report says, although luxury faces a variety of difficult problem in Chinese market, but industry public figure thinks consistently, as Chinese consumer standard of living rise, of brand consciousness strengthen ceaselessly, will come before long, china will be generated for the world market of the 1st big luxury, appear this year a few rising market of growth, china also amid.

According to report of French Le Figaro, what Christian Lacroix om a few days will be faced with a court to manage person and property to its is clear dish of program, this company claims to already referred memorial, get the protection of Parisian commerce court of one‘s own accord. But this report not demonstrate the origin of this one message. This report still claims: Look at present Lacroix is clear dish possibility is not large, because be below the case that cannot sell company business, this are advanced the owner Falic group that orders an uniform to hold a brand plans to continue to support a company to run through some of purpose.

This serves as existent 17 minority are had advanced order make (vogue of Paris of Haute Couture) delegate one of the most top class levels brand, 2008 sale 30 million euro, deficit 10 million euro. And as a result of global economic depression, make Neiman Marcus, saks, nordstrom and company of Barneys New York reduce order in succession, because this reckons the case of Lacroix2009 will be further,worsen. Falic CEO Nicolas Topiol is accepting peaceful interview when person newspaper is interviewed, express, this group hopes to be able to get the court adjudicates as soon as possible, managing business while, expect the brand can have further progress.

Compared with the extreme example of Christian Lacroix, a few otherer the current situation it may not be a bad idea of fashionable brand does not go where, fashionable course of study lifts and buy agitation. When April, escada says the company needs to do finance is adjusted or suspend payment, sell the share of Primera75 % to Mutares of holding company of a Germany recently, remainder Apriori, Cavita and brand of Laur è L. The group of fashionable dress of Italian Mariella Burani that devotes oneself to to produce dress and leather leather sells to Borghesi its are in brand of jewelry industry Rosato the share of 50% , borghesi the business 100% control Rosato.

　　 Of fashionable course of study buy agitation

The profit margin of Prada brand had dropped this year 22% , sale keeps changeless relatively. But so far, the Prada that serves as private group has not been been faced with any annex and buy the operation. The CEO Patrizio Bertelli of Prada says the long-term vision in using to do a business below difficult market condition is “ the task of entrepreneur “ , the business mode of the group needs to be adjusted for a long time.

What say at the beginning of the month on Mr Rupert of group of peak of all previous of no less than: “Any companies that we hope to buy are not for sale. “ this month report shows the gem that this headquarters sets in Switzerland and fashionable dress group, end by this year March, profit of company net profit already dropped 31% , for 1.08 billion euro.

The Karen Walker of advanced and standing trustee that buys company of investment bank Michel Dyens thinks, luxury company especially those most the luxury company that long for day and night is household company mostly, this kind of enterprise often sells share without interest. And drop as a result of the abidance of the price, also be not the inning that sell now.

Private holding company, if Hermes and Chanel express clearly also, they do not want to sell share, also do not need to sell from the point of financial angle. In Italy, it is independent that luxury industry restricts the company of 40% , be like Giorgio Armani, net 2008 profit margin drops nearly 15% , but as a result of new-blown 50 doors inn makes total sales has small to rise.

Milanese analyst thinks is Prada or Armani no matter, although market of high end of their over or across, shuffle relative to what do not get any industries influence, but they also must reduce expenditure.

What deserve attention more is the debt level of luxury industry. The analyst of a Milan says, the crucial problem that a lot of luxury companies face is loan of high specified number, urgent need adjusts debenture Wu level below certain circumstance. For example, prada is 1.1 billion euro to the debt total by 2008; Diego Della of Tod‘s presiding apparitor has recently buy other company share, but face losing condition at present; Falic group sells share of Christian Lacroix brand of purpose; Tiffany company bought Lambertson Truex brand at the beginning of this month, its are high-grade vanity and skin provide a company to already will apply for to go bankrupt March.

“Shanghai Xu “ cheongsam

Beijing China old hotel, a foreign girl by “ Shanghai Xu “ the Suzhou embroidery design of cheongsam lap is pressed down. “Mere embroidery have to a half moon. “ this dress price is 8000 multivariate RMB, foreign girl is feeling pleased buy sheet to go person.

Colorful brocade, silk, the embroidery of beautiful Huan of United States annulus, elegant Chinese style, “Shanghai Xu “ strong Chinese element moves very easily foreigner. Since acting 1990 first, the first “ Shanghai Xu “ it is since start business of Beijing China old restaurant, “Shanghai Xu “ had been in Beijing beautiful hotel of restaurant, Jun Yue, Oriental square, fine in the costly ground such as the center opened 8 doors store. The high-grade place that often appears and disappear in these foreigners, “Shanghai Xu “ appear special action key point. “Foreign client contributed the sale of 1/3. “ Chen Chun of general manager of company of Shanghai Xu dress just says. Such channel chooses, also facilitate “ Shanghai Xu “ receive larger foreign order. 2001 APEC session, group of journey of a large United States is in “ Shanghai Xu “ ordered clothing of many 300 Chinese style.

Although “ Shanghai Xu “ there is hand-me-down to sell in inn, but major business comes from private and custom-built. The favor that this kind of private and custom-built mode can win foreign customer very much — be in abroad, custom-built clothes is very expensive, only particularly wealthy talented person can enjoy this kind of service. In fact, “Shanghai Xu “ had become a foreigner to come to Beijing, of first selection, the high-grade dress brand that can represent Chinese characteristic.

In costume market of China, resemble “ Shanghai Xu “ so private and custom-built high-grade dress brand is not much. Because country is right the private tailor that can have done is not much, common price is low. “Shanghai Xu “ course of the high end in going firm gradually. Although the cheongsam in the daily life in the Chinese is not the mainstream any more,wear outfit, but in a lot of vogue the youth‘s marriage plans in, “Shanghai Xu “ the cheongsam is one of necessary dress.

In bazaar, spend a few money to be able to buy a common cheongsam, but be in “ Shanghai Xu “ , the cheapest cheongsam also gets on 1000 yuan. Secret depends on craft of Shanghai Xu Duichuan all hold to. “E.g. the cheongsam, resemble rolling edge, edge, dish buckle, spit stop mouth this kind of craft, should have done can use handiwork only. “ Chen Chun just says. On the cheongsam of Shanghai Xu, go up besides garment face few number uses lathe work tailor beyond, use manual tailor in great quantities. The business that insists to make Chinese style clothing with conventional technology nowadays is not much, wear besides people besides the change that installs custom, more important is a lot of conventional technology in the course “ Culture Revolution “ later formed a fault. And “ Shanghai Xu “ thoroughly inheritance conventional technology.